Touchscreen Tablet Mobile

Hub One, a subsidiary of Groupe ADP, the Paris airports group, sells business solutions for transportation, logistics, cybersecurity, and telecom. The thirty salespeople of its Mobility unit, spread across France, present them at trade shows and open houses. A single solution can include 46 to 48 features.

Their dynamic presentations used to come from an outside provider. “Every alteration in the presentation required engaging this service provider, which was cumbersome, costly, and not very flexible,” says Pierre Masquelier, Product Manager for Hub One Delivery.

He and Elisa Iacono, a Product Manager in training, turned to PandaSuite. The team tried it on the free version first, then built the “wheels”: icon-based navigation that covers every feature of a solution. Each wheel is a template they can reuse for other offerings. At shows, the wheels go up on a large touchscreen, and the sales team also opens them on tablets, iPhones, and Android phones, with no Wi-Fi.

Elisa Iacono, who handles support, can fix content live during a show, from PandaSuite, without going through a provider. The fix reaches each salesperson’s app as soon as their device goes online.

Salespeople use the wheels with no training. Hub One also added a link to them in its employees’ email signatures. At the booth, visitors can explore on their own: “If we’re busy or if a prospect wants to explore by themselves, they don’t need to be guided,” Pierre Masquelier explains.